Comparative Study of Bajaj and Hero Honda

Comparative Study of Bajaj and molar HondaBajaj political machine hold is one of the largest two bicyc disputation manufacturing company in India apart from producing two wheelers they likewise manufacture three wheelers. The company had started way back in 1945. Initially it used to import the two wheelers from appearside, hardly from 1959 it started manufacturing of two wheelers in the country. By the year 1970 Bajaj Auto had rolled protrude their 100,000th vehicle. Bajaj scoters and motor cycles suffer be w be an integral part of the Indian milieu and all over the long eon have come to represent the aspirations of modern India. Bajaj Auto also has a technical tie up with Kawasaki heavy industries of Japan to produce the up-to-the-minute motorcycles in India which are of world class quality The Bajaj Kawasaki eliminator has emerged straight out of the drawing board of Kawasaki heavy industries. The core brand values of Bajaj Auto limited includes Learning, Innovation , Perfection, Speed and Transparency.Bajaj Auto has three manufacturing units in the country at Akurdi, Waluj and Chakan in Maharashtra, western India, which produced 2,314,787 vehicles in 2005-06. The sales are backed by a net employ of after sales attend to and main ten-spotance work shops all over the country.Bajaj Auto has products which cater to every segment of the Indian two wheeler market Bajaj CT 100 Dlx offers a colossal value for money at the entry take aim. Similarly Bajaj Discover one hundred twenty-five offers the consumer a great performance without making a big welter in the pocket.Registered under the Indian Companies Act, VII of 1913REGISTERED OFFICEAkurdi, Pune 411 035WORKSAkurdi, Pune 411 035Bajaj Nagar, Waluj Aurangabad 431 136Chakan industrial Area, Chakan, Pune 411 501TypePublicFounded1945HeadquarterPune, IndiaKeypeopleRahul Bajaj(Chairman)RevenueRs. 1,01,063 billion (2006) or USD1.87 billionNet incomeRs. 17,016 billionEmployeesWebsitewww.bajajauto.comBaj aj Auto is a major Indian automobile producer. It is Indias largest and the worlds 4th largest two- and three-wheeler maker. It is based in Pune, Maharashtra, with plants in Waluj about Aurangabad, Akurdi and Chakan, near Pune. Bajaj Auto makes motorscooters, motorcycles and the auto rickshaw.Contents1HYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs genius Honda/ bleak tract/Bajaj_Auto.htmCompany.27s_historyCompany.27s_historyCompanyHYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs protagonist Honda/ youthful booklet/Bajaj_Auto.htmCompany.27s_historyCompany.27s_historyHYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs milling machinery Honda/New Folder/Bajaj_Auto.htmCompany.27s_historyCompany.27s_historys history1.1HYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs superstar Honda/New Folder/Bajaj_Auto.htmTimeline_of_ innovative_releas esTimeline_of_ new-made_releasesTimeline of new releases2HYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs Hero Honda/New Folder/Bajaj_Auto.htmScootersScootersScooters3HYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs Hero Honda/New Folder/Bajaj_Auto.htmMotorcyclesMotorcyclesMotorcycles4HYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs Hero Honda/New Folder/Bajaj_Auto.htmUpcoming_ assumesUpcoming_ModelsUpcoming Models5HYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs Hero Honda/New Folder/Bajaj_Auto.htmNew_ImageNew_ImageNew Image6HYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs Hero Honda/New Folder/Bajaj_Auto.htmForbes_Global_2000_Ranking_-_2005Forbes_Global_2000_Ranking_-_2005Forbes Global 2000 Ranking 20057HYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs Hero Honda /New Folder/Bajaj_Auto.htmExternal_ relateExternal_linksExternal links 8HYPERLINK ../../../../../../../../C/Documents and Settings/CIET/My Documents/Bajaj vs Hero Honda/New Folder/Bajaj_Auto.htmReferencesReferencesReferencesCompanys historyBajaj Auto came into earth on November 29, 1945 as M/s Bachraj Trading Corporation offstage Limited. It started off by selling imported two- and three-wheelers in India. In 1959, it obtained pass from the Government of India to manufacture two- and three-wheelers and it went public in 1960. In 1970, it rolled out its 100,000th vehicle. In 1977, it managed to produce and sell 100,000 vehicles in a star pecuniary year. In 1985, it started producing at Waluj in Aurangabad. In 1986, it managed to produce and sell 500,000 vehicles in a single financial year. In 1995, it rolled out its ten millionth vehicle and produced and sold 1 million vehicles in a year.Timeline of new releases1971 three-wheeler thoroughlys carrier1972 Bajaj Chetak1976 Baja j Super1977 Rear engine Autorickshaw1981 Bajaj M-501986 Bajaj M-80, Kawasaki Bajaj KB1001990 Bajaj Sunny1994 Bajaj absolute1995 Bajaj Super Excel1997 Kawasaki Bajaj Boxer, Rear Engine Diesel Autorickshaw1998 Kawasaki Bajaj Caliber, Legend(Indias first four-stroke scooter)2000 Bajaj Saffire2001 Eliminator, Pulsar2003 Caliber115, Bajaj hint 125, Bajaj Pulsar2004 Bajaj CT 100, New Bajaj Chetak 4-stroke with Wonder Gear, Bajaj Discover DTS-i2005 Bajaj Wave, Bajaj Avenger, Bajaj Discover2006 Bajaj Platina 2007 Bajaj Pulsar-200Upcoming ModelsBajaj Pulsar 220 DTS-FiBajaj KrystalBajaj weather vaneBajaj SonicNew ImageThe company, over the last decade has successfully changed its image from a scooter shaper to a two wheeler manufacturer, product range ranging from Scooterettes to Scooters to Motorcycle. Its real growth in numbers has come in the last 4 years after successful invention of a few models in the motorcycle segment.The company is headed by Rahul Bajaj who is wo rth more than US$1.5 billion.History of Hero HondaIndia has the largest number of two wheelers in the world with 41.6 million vehicles. India has a mix of 30 percent automobiles and 70 percent two wheelers in the country. India was the second largest two wheeler manufacturer in the world starting in the 1950s with the birth of motorcar Products of India (API) that manufactured scooters. API manufactured the Lambrettas but, another company, Bajaj Auto Ltd. surpassed API and remained through the turn of the blow from its association with Piaggio of Italy (manufacturer of Vespa).The license raj that existed between the1940s to1980s in India, did not allow orthogonal companies to enter the market and imports were tightly controlled. This regulatory maze, before the economic liberalization, do business easier for local players to have a sellers market. Customers in India were forced to wait 12 years to buy a scooter from Bajaj. The CEO of Bajaj commented that he did not need a market ing department, further a dispatch department. By the year 1990, Bajaj had a waiting list that was twenty-six times its annual output for scooters.The motorcycle segment had the alike(p) long wait times with three manufacturers olympian Enfield, rarefied Jawa, and Escorts. Royal Enfield made a 350cc Bullet with the only four-stroke engine at that time and took the higher end of the market but, there was little competition for their customers. Ideal Jawa and Escorts took the middle and lower end of the market respectively. In the mid-1980s, the Indian presidential term regulations changed and permitted contrasted companies to enter the Indian market through minority crossroads ventures. The two-wheeler market changed with four Indo-Japanese joint ventures Hero Honda, TVS Suzuki, Bajaj Kawasaki and Kinetic Honda. The entry of these immaterial companies changed the Indian market dynamics from the supply side to the demand side. With a larger selection of two-wheelers on the Ind ian market, consumers started to gain influence over the products they bought and raised higher customer expectations.Hero Honda Motorcycles Limited is an Indian manufacturer of motorcycles and scooters. Hero Honda is a joint venture that began in 1984 between the Hero group of India and Honda from Japan. It has been the worlds biggest manufacturer of 2-wheeled motorized vehicles since 2001, when it produced 1.3 million motorbikes in a single year. Hero Hondas greatness is the worlds largest selling motorcycle.Its 2 plants are in Dharuhera and Gurgaon, both in Haryana, India. It specializes in dual use motorcycles that are low provide but very sack efficient.Contents1HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaModels HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaModelsModels1.1HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaBikes HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaBikesBikes2HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaCompany_Profile HYPERLINK http//en.wiki pedia.org/wiki/Hero_HondaCompany_ProfileCompany Profile2.1HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaJust-in-Time HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaJust-in-TimeJust-in-Time2.2HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaAncillarisation HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaAncillarisationAncillarisation2.3HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaDealer_Network HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaDealer_NetworkDealer Network2.4HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaFinancial_ provision HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaFinancial_PlanningFinancial Planning2.5HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaQuality HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaQualityQuality2.6HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaDiversification HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaDiversificationDiversification3HYPERLINK http//en.wikipedia.org/wiki/Hero_HondaExternal_links HYPERLINK http//en.wikipedia.org/ wiki/Hero_HondaExternal_linksExternal links Models BikesHero Honda Splendor PlusHero Honda Passion PlusHero Honda KarizmaHero Honda CBZHero Honda Super SplendorHero Honda CD DawnHero Honda CD DeluxeHero Honda GlamourMARKETING s agents from Hero travels to all the corners of the country, visiting dealers and circularise back daily postcards with information on the stock position that day, turnover, good purchases, anticipated demand and also competitor action in the region. The manufacturing units have a separate department to handle dealer complaints and problems and the first receipt is always given in 24 hours.HYPOTHESIS Financial PlanningThe Hero convention benefits from the Group Chairmans financial acumen and his grasp on technology, manufacturing and marketing. Group Company, Hero Cycles Limited has one of the highest labor productivity rates in the world. In Hero Honda Motors Limited, the focus is on financial and raw material focus and a low employee turnover. Quality Quality at Hero is bring home the bacon not just by modern plants and equipment and through latest technology, but by enforcing a strict discipline. At the Group factories, attaining quality standards is an day-by-day practice a strictly pursued discipline. It comes from an amalgamation of the latest technology with deep-rooted experience derived from nearly four decades of hard labor. It is an attitude that know the challenge of growth and change change in consumers perceptions about products and new aspirations arising from a new generation of buyers.Constant technology up commencement exercise ensures that the Group stays in the global mainstream and maintains its competitive edge. With each of its foreign collaborations, the Group goes onto strengthen its quality measures as per the book. The Group also employs the service of independent experts from around the world to assist in new heading and production processes. Diversification Throughout the years of enormous growt h, the Group Chairman, Mr. Lall has actively looked at diversification. A considerable level of backward integration in its manufacturing activities has been ample in the Groups growth and led to the establishment of the Hero Cycles acold Rolling Division, Munjal and Sunbeam Castings, Munjal Auto Components and Munjal Showa Limited amongst other component-manufacturing units.OUTCOMESAfter the entropy has been collected, it was tabulated and findings of the project were presented followed by analysis and interpretation to reach certain conclusions.Q-1 Which Model do you Have?Hero HondaBajajSplender21CT 1007Passion13Discover12Karizma7Pulsar11 some(prenominal) other6Any other8Q-2 In which family Income level do you Fall?100000-20000022200000-30000045300000-40000023above 40000010Q-3 How would you rate the following factors of Bikes with respect to different company?Hero HondaBajajmileage74%72%Price68%65%Pick up70%80%Maintenance58%62%Look kind85%80%Brand Image53%55% polishMost of the Pulsar, CBZ Karizma are purchased by young generation 18 to 30 because they prefer stylish looks and rest of the models of Hero Honda are purchased more by daily users who needs more average of bikes than looks.Hero Honda is considered to be close to can-efficient bike on Indian roads.Service Spare parts are available throughout India in local markets also.While buying a motorcycle, economy is the main consideration in form of maintenance cost, fuel efficiency.Majority of the respondent had bought their motorcycle more than 3 years.RECOMMENDATIONSBajaj should introduce some more models having more engine power.Hero Honda should think about fuel efficiency in case of upper segment bikes.More service centers should be opened.Maintenance cost and the availability of the spare parts should also be given due importance.They also introduce some good finance/discount schemes for students.The price should be economic.